Mechanical keyboards are durable keyboards that provide tactile and audible feedback when the keys are pressed, making them preferred by both serious gamers and professionals requiring enhanced typing experience. Mechanical keyboards use mechanical key switches under each key that allow the key to snap back into the up position after being pressed, offering a more precise tactile feel compared to conventional rubber dome keyboards. Mechanical keyboards are customizable and programmable to create macros and remap keys for optimized gameplay. The growing popularity of competitive PC gaming and esports has been driving up demand for mechanical keyboards that facilitate responsive and error-free keystrokes. Gamers often choose mechanical keyboards to gain a competitive edge during multiplayer matches and tournaments.
The global mechanical keyboard market is estimated to be valued at US$ 2113.16 Mn in 2023 and is expected to exhibit a CAGR of 3.9% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
Mechanical keyboards have witnessed increasing customization options in recent years. Leading brands offer hot-swappable boards that allow users to easily replace switches without soldering. These modular keyboards provide flexibility to customize the tactile response of each key. Growing Do-It-Yourself culture and ease of customization is boosting popularity of hot-swappable mechanical keyboards. Wireless mechanical keyboards are also gaining traction as they provide freedom of use without the hassle of wires. Bluetooth connectivity enables wireless use of mechanical keyboards on multiple devices. Ongoing technological advances are further expanding functionality through features like customizable RGB backlighting, onboard storage for macros and remapping profiles.
Threat of new entrants: The threat of new entrants is low as setting up of mechanical keyboard manufacturing units requires high capital investment.
Bargaining power of buyers: The bargaining power of buyers is moderate as there are several established players operating in the market providing a wide range of options to buyers.
Bargaining power of suppliers: The bargaining power of suppliers is low due to the availability of substitute components and intensity of competition among existing suppliers.
Threat of new substitutes: The threat of new substitutes is moderate as keyboards with new technologies can be introduced as substitutes.
Competitive rivalry: The competition in the market is high as the players compete based on product quality, pricing, features, and innovation.
The Global Mechanical Keyboard Market Size is expected to witness high growth. The global mechanical keyboard market is estimated to be valued at US$ 2113.16 Mn in 2023 and is expected to exhibit a CAGR of 3.9% over the forecast period 2023 to 2030.
Regional analysis comprises- North America accounts for more than 30% of the global market share due to heavy investments in research and development by key players and growing gaming community driving demand for mechanical keyboards in the region. Asia Pacific is expected to witness fastest growth over the forecast period with China and Japan being the major markets.
Key players operating in the mechanical keyboard market are Gilead Sciences, ViiV Healthcare, Merck & Co., Inc., GlaxoSmithKline PLC, Bristol-Myers Squibb Company, Johnson & Johnson, AbbVie Inc., Janssen, Pharmaceuticals, Inc., Theratechnologies Inc., Shionogi & Co., Ltd.. Key players are focusing on new product launches and partnerships to strengthen their market presence.
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it