The global India Ready to Mix Food Market is estimated to be valued at US$ 284.38 Mn in 2020 and is expected to exhibit a CAGR of 16% over the forecast period 2021-2028, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
Ready to mix food products are pre-packaged food items that require minimal preparation and cooking. These products cater to the growing demand for convenience foods amongst consumers who have busy lifestyles. The market for ready to mix food in India is driven by the need for quick, easy-to-prepare meals that offer nutritional value and diverse flavors.
Market Key Trends:
One key trend observed in the India Ready to Mix Food Market is the increasing popularity of traditional Indian cuisine among the younger generation. Ready to mix food products offer consumers the opportunity to enjoy traditional Indian dishes without the need for extensive cooking skills or time-consuming preparation. For example, companies like Gits Food Products Pvt. Ltd. offer a wide range of ready to mix food products such as Gulab Jamun, Paneer Tikka, and Rava Idli mix, which provide a convenient solution for consumers looking to enjoy authentic Indian flavors at home.
PEST Analysis:
– Political: The Indian government’s initiatives to promote and support the food processing industry have created an enabling environment for the growth of the ready to mix food market.
– Economic: The rising disposable incomes and changing consumer lifestyles have led to an increased demand for convenience foods, thereby driving the growth of the ready to mix food market.
– Social: The busy lifestyles and growing urbanization in India have resulted in a shift towards easy-to-prepare meals, boosting the demand for ready to mix food products.
– Technological: Advancements in packaging technology have led to the development of innovative packaging solutions that enhance the shelf life of ready to mix food products.
Key Takeaways:
– The India Ready To Mix Food Market Size is expected to witness high growth, exhibiting a CAGR of 16% over the forecast period, due to increasing demand for convenient and quick food options.
– North India is the fastest growing and dominating region in the market, driven by the popularity of traditional Indian cuisine and the presence of key players such as Kohinoor Foods and Priya Foods.
– Key players operating in the global India Ready to Mix Food Market include Indian Tobacco Company, Mavalli Tiffin Room, Gits Food Products Pvt. Ltd., Kohinoor Foods, Priya Foods, and Bambino Agro-Industry. These players focus on product innovation, strategic partnerships, and expansion to strengthen their market presence.