Image consulting involves advising clients on their overall appearance, etiquette, non-verbal behaviors, and other visual aspects to improve their personal brand, confidence level, and professional interactions. Image consultants help align clients’ appearance and behaviors with their values, priorities, and career goals. With their growing cognizance about the importance of professional appearances and presenting themselves confidently, many individuals and organizations are partnering with image consultants for grooming, dressing tips, presentation skills, and more. The global Image Consulting Market is estimated to be valued at US$ 3.92 billion in 2024 and is expected to exhibit a CAGR of 7.0% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends: Increased focus on professional appearance: Professional image plays a critical role in career success and business interactions. Image consultants help their clients stand out confidently with a polished, put-together appearance. They advise on suitable grooming, dressing style, colors, fit of clothes, accessories, body language and etiquettes suitable for different industries and professional settings. This has resulted in growing demand for image consulting services from individuals as well as corporate organizations, thereby accelerating the market growth. Image consultants guide their clients to maintain consistency between their personal style and professional roles to maximize credibility and impact.
Segment Analysis
The global image consulting market is dominated by personal/individual image consulting services segment. While business image consulting services help businesses and corporations to project the right image for themselves, the personal/individual image consulting services help individuals to improve their personal brand, social skills and overall appearance. Individuals across different backgrounds and industries avail these services to enhance their professional as well as personal lives.
Key Takeaways
The global image consulting market is expected to witness high growth over the forecast period of 2023 to 2030.
Regional analysis: North America currently dominates the global image consulting market with the largest market share. However, Asia Pacific region is expected to register the fastest growth over the forecast period 2023-2030. Increasing disposable incomes and growing focus on personal branding among individuals as well as businesses are major factors driving the demand for image consulting services in the region.
Key players: Key players operating in the image consulting market are Image Consulting Business Institute (ICBI), Visual Madness Inc., Metro Imagen y Estilo, Visible Impact Corporation PTY LTD. and Frank E. Campbell. ICBI offers various courses and certification programs for those interested in becoming an image consultant. Visual Madness provides both online and in-person image consulting services and helps enhance professional personal brands. Metro Imagen y Estilo caters to Spanish speaking markets and offers complete makeovers and personal branding services. Visible Impact Corporation specializes in enhancing personal profiles of public speaking professionals, authors and thought leaders using image consulting techniques. Frank E. Campbell is a reputed image consulting firm based out of New York focused on workspace culture and employee branding solutions.
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- Source: Coherent Market Insights, Public sources, Desk research
- We have leveraged AI tools to mine information and compile it