Desktop virtualization involves hosting a physical desktop operating system as a virtual machine (VM) running on server hardware in a data center. This allows organizations to centralize management and security of desktop environments while providing users with a full PC experience from any internet-enabled device. As more enterprises move their infrastructure and applications to the cloud, demand for desktop virtualization solutions has increased significantly to allow access of these resources remotely. The global Desktop Virtualization Market witnesses increasing adoption across industries as it reduces costs associated with hardware maintenance and upgrades while improving security, mobility and productivity. Desktop virtualization software packages provide streamlined access to shared desktop environments and applications over a network from any location. They allow single image deployment and management of virtual desktops along with capabilities such as desktop sharing, workspace mobility and automated provisioning.
The global Desktop Virtualization Market is estimated to be valued at US$ 12.3 Bn in 2023 and is expected to exhibit a CAGR of 9.5% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
One of the major trends in the desktop virtualization market is the growing demand for desktop-as-a-service (DaaS) solutions. DaaS is a cloud-based virtualization platform wherein virtual desktops are hosted, managed, and delivered by a cloud service provider over the Internet. DaaS eliminates the need for upfront capital expenditure on hardware, software, support, and maintenance and offers flexibility, scalability, and speed. It is especially beneficial for small and mid-sized enterprises as it removes the complexity and high costs associated with setting up and maintaining on-premise virtualization infrastructure. As more organizations adopt the cloud and require anytime, anywhere access, especially following the remote working trend accelerated by the pandemic, the DaaS model is expected to gain further popularity in the coming years. Other notable trends include increasing integration of virtual desktop solutions with unified endpoint management platforms and rapid adoption of desktop virtualization by public sectors and education institutes globally to enable remote learning.
Porter’s Analysis
Threat of new entrants: The desktop virtualization market has a medium threat of new entrants due to high capital requirements for R&D, well-established industry players, and switching costs for customers.
Bargaining power of buyers: Buyers in this market have moderate bargaining power due to the availability of substitute products and buyers’ sensitivity to price changes.
Bargaining power of suppliers: Suppliers have low to medium bargaining power due to the differentiated nature of products and services and the availability of substitutes.
Threat of new substitutes: The threat of substitutes is medium as virtual desktop infrastructure and cloud computing can be considered substitutes.
Competitive rivalry: The desktop virtualization market has high competitive rivalry between the key global players.
Key Takeaways
The Global Desktop Virtualization Market Size is expected to witness high growth over the forecast period.
Regional analysis: North America holds the largest share in the desktop virtualization market due to the advanced IT infrastructure and early adoption of desktop virtualization solutions across industries. The Asia Pacific region is expected to grow at the fastest CAGR over the forecast period due to increasing investments in digital transformation initiatives across industries in developing economies.
Key players operating in the desktop virtualization market are Butterfield & Robinson, Backroads, Trek Travel, DuVine Cycling + Adventure Co., Exodus Travels, Intrepid Travel, TDA Global Cycling, Bicycle Adventures, Freewheel Holidays, Cycling for Softies. These players are focused on new product launches and strategic partnerships to expand their global reach.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it